Privacy Policy

Information We Collect

We may collect information that you provide directly to us, including:

• First and last name
• Telephone number
• Email address
• ZIP code
• Requested pool service
• Information you provide about your pool or current pool service
• Messages or other information you send to us

We may also automatically collect certain technical and advertising-related information when you visit our websites or landing pages, including:

• IP address
• Browser type
• Device type
• Pages visited
• Referring website or advertising source
• Date and time of visits
• UTM campaign parameters
• Facebook/Meta click identifiers such as fbclid
• Google advertising identifiers where applicable
• Cookie, pixel, and similar tracking information

We do not request Social Security numbers, medical information, insurance information, or other information unrelated to providing pool-service estimates and services.

How We Use Your Information

We may use the information we collect to:

• Respond to requests for pricing, estimates, or service information
• Determine whether your property is within our service area
• Contact you by telephone, text message, or email regarding your request
• Provide and manage pool cleaning, maintenance, repair, and related services
• Create or update customer and prospective-customer records in our customer relationship management system
• Improve our websites, forms, advertisements, and customer experience
• Measure the performance of advertising campaigns
• Attribute leads and customers to advertising sources
• Prevent fraud, misuse, or technical problems
• Comply with legal requirements and protect our legal rights

Telephone and SMS Communications

When you submit a quote or contact form and provide a telephone number, you authorize Turtle Pool Care to contact you regarding your request by telephone or text message.

Message and data rates may apply.

Consent to receive text messages is not a condition of purchasing services.

You may opt out of promotional text messages at any time by replying STOP. You may receive a confirmation message after opting out.

You may reply HELP for assistance or contact us directly using the information listed below.

Operational or service-related communications may still be sent when reasonably necessary to provide services you have requested.

Cookies, Pixels, and Advertising Technologies

We and our service providers may use cookies, pixels, web beacons, and similar technologies to operate our websites, understand visitor activity, and measure advertising performance.

These technologies may collect information about your browser, device, pages viewed, and interactions with our websites.

We may use advertising and analytics services provided by companies such as:

• Meta Platforms, Inc. (Facebook and Instagram)
• Google
• LeadConnector / GoHighLevel

For example, we may use the Meta Pixel and Meta Conversions API to report events such as when a person submits a quote request or later becomes a qualified lead or customer. This information helps us understand which advertising campaigns generate useful inquiries and customers.

Advertising platforms may process information according to their own privacy policies.

CRM and Service Providers

We use third-party service providers to help us operate our business and websites.

These providers may process information on our behalf for purposes such as:

• Customer relationship management
• Website hosting
• Form processing
• Telephone and SMS communications
• Email delivery
• Analytics
• Advertising measurement
• Data storage and security

We may disclose information to these providers only as reasonably necessary for them to perform services for us.

We may also disclose information when required by law, court order, government request, or when reasonably necessary to protect the rights, property, or safety of Turtle Pool Care, our customers, or others.

Sale of Personal Information

Turtle Pool Care does not sell personal information in exchange for money.

Some advertising and analytics technologies may involve the transmission of identifiers or website activity to advertising platforms for measurement, attribution, or advertising purposes.

Data Retention

We retain personal information for as long as reasonably necessary to respond to inquiries, provide services, maintain business records, measure advertising performance, comply with legal obligations, resolve disputes, and enforce agreements.

Retention periods may vary depending on the type of information and the reason it was collected.

Data Security

We use reasonable administrative, technical, and organizational measures intended to protect information against unauthorized access, loss, misuse, alteration, or disclosure.

However, no website, communication system, or method of electronic storage can be guaranteed to be completely secure.

Your Choices

You may contact us to request that we correct or delete personal information we maintain about you, subject to applicable legal and business recordkeeping requirements.

You may also:

• Opt out of promotional SMS messages by replying STOP
• Unsubscribe from marketing emails using the unsubscribe link included in the message
• Configure your browser to block or delete cookies
• Adjust advertising preferences through Meta, Google, or other advertising platforms

Disabling cookies or tracking technologies may affect some website functionality.

Children’s Privacy

Our websites and services are intended for adults seeking pool-related services and are not directed to children under 13.

We do not knowingly collect personal information from children under 13. If we learn that information from a child under 13 has been collected, we will take reasonable steps to delete it.

Third-Party Websites

Our websites may contain links to websites operated by third parties.

Turtle Pool Care is not responsible for the privacy practices, content, or security of third-party websites. We encourage you to review the privacy policies of any third-party websites you visit.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

When changes are made, the revised policy will be posted on our website and the effective date at the top of the policy will be updated.

Your continued use of our websites after a revised policy is posted constitutes acknowledgment of the updated policy.

Contact Us

If you have questions about this Privacy Policy or would like to make a privacy-related request, contact:

Phone: 561-231-2221
Email: office@turtlepoolcare.com

Website: turtlepoolcare.com